When did the Rolling Stones first use their lip logo?
This night in history,1962, the Rollin’ Stones played their first gig with Jagger on vocals, guitarists Brian Jones and Keith Richards, pianist Ian Stewart and bassist Dick Taylor. The drummer is up for debate; some fans say it was their frequent early drummer, Tony Chapman, but Richards insisted in his 2010 memoir Life that it was friend Mick Avory.
According to meticulous, setlist-documenting Stones fansite, It’s Only Rock and Roll – The Stones played the following set on the fabled night in 1962, though the setlist differs slightly from Richards’ memory of the show described in Life.
1. “Kansas City” 2. “Baby What’s Wrong” 3. “Confessin’ the Blues” 4. “Bright Lights, Big City” 5. “Dust My Broom” 6. “Down the Road Apiece” 7. “I’m a Love You” 8. “Bad Boy” 9. “I Ain’t Got You” 10. “Hush-Hush” 11. “Ride ‘Em on Down” 12. “Back in the U.S.A.” 13. “Kind of Lonesome” 14. “Blues Before Sunrise” 15. “Big Boss Man” 16. “Don’t Stay Out All Night” 17. “Tell Me You Love Me” 18. “Happy Home”
The Rollin' Stones got the gig when Alexis Korner’s Blues Incorporated – the club’s Thursday night regulars (fronted by Jagger) – were invited to play a BBC live broadcast. Jagger didn’t take part in the live broadcast, and Brian Jones persuaded the Marquee club owner, Harold Pendleton, to let their new group fill in the now open Thursday night slot. When Jones called the local gig listing to advertise their new band's upcoming debut, the famous story goes that when asked what the band was called, his eyes went straight to the first song on the nearby LP The Best of Muddy Waters: “Rollin’ Stone.”
The band borrowed money from Jagger’s dad to rent equipment for the gig. The band continued to play around London clubs that summer.
Their iconic logo was designed by a student from the Royal College of Art in London, John Pasche. Jagger gave him the assignment to design a poster for their European Tour. Pasche created the 1970 Rolling Stones poster complete with a big cruise ship and car. Jagger was so pleased with Pasche’s work that he asked Pasche to design a new logo for their upcoming studio album as well.
Mick Jagger gave Pasche an image of a Hindu Goddess Kali, known for her long and pointy tongue, and told Pasche that he ‘liked the look of it’. Pasche wanted to design something that was both anti-authority and provocative, just like The Stones were. That’s when he came up with the “Tongue and Lips” design. Jagger loved the cheeky design and paid Pasche an astonishing amount at the time of £50. The logo first appeared on the 1971 album insert sleeve of their album Sticky Fingers.
"Tongue and Lips" became one of the most iconic band logos of all time. After The Stones copyrighted the logo, Pasche received a share of the royalties rights. He later sold the original art work to London’s V&A museum for $92,500. He never thought that the British rock band would use the logo for this long.
After more than 400 songs, over two-dozen studio albums, ten mega-tours, turmoil and countless public squabbles, the band... though not all original members, look dangerous and commanding as ever, still capable of giving crowds more satisfaction than any band nearly 60 years their junior.